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I'm Alex, and what started in 2014 with a single coffee van (and a dream) has now become West Berkshire Roastery - complete with two coffee roasters and a Labrador who thinks he’s the CEO.
Along the way, I discovered that coffee is one big, tangled mess - dodgy practices and shady tactics all over the place. But there’s also a whole lot of amazing farmers doing it right. So, I ditched the usual suspects and set off on a quest for the good stuff: direct-traded coffees served with a generous side of transparency.
With some caffeine-fuelled creativity, I’m here to bring you one of the finest (and cleanest) coffee experiences possible. It’s coffee refreshingly drama free.
Is this coffee organic and tested for mycotoxins?
Our Roastery Collection consisting of White Gold, Signature Gold & Black Gold is fully independently lab tested for artificial pesticides, moulds and mycotoxins. Always grown naturally free of chemicals.
More can be found here.
Award winning speciality coffee. Notes of Brown Sugar, Almond & Apple. Medium to Light Roast. Strength 2.5/5
A carefully crafted selection of coffees, offering a silky mouthfeel, medium body, and naturally sweet finish without bitterness.
Black coffee, silky smooth milky coffee and filter.
A sweet and balanced coffee with flavours of caramel, nut and hints of cookie, low acidity, good body and clean tasting finish.
OWNER - Fernado Lima
ALTITUDE – 1,900 metres above sea level
LOCATION – Santa Ana, El Salvador
PROCESS – Natural
VARIETY – Red Bourbon
FARM SIZE - 50 hectares
SCA SCORE – 86.5
One of our all-time favourite coffees, the washed process Red Bourbon from Fernando Lima’s awesome farm.
Finca Santa Elena is located in Palo de Campana, Santa Ana and is regarded as one of best organic farms in the country. In fact, Fernando's coffees have placed in each of the last 19 COE awards, dating back to the origin of the competition in El Salvador.
Santa Elena was established as a coffee plantation around 1930 and has been part of the Lima family business since. Situated on the slopes of the Santa Ana volcano, Santa Elena is known for its rich and fertile volcanic soil. Flora and fauna are abundant in Santa Elena with a large portion of the farm preserved as a natural forest due to its location beside “Parque Nacional Los Volcanes”, a national forest reserve.
Fernando admits producing coffee in this manner is labour intensive as the many processes; weeding manually, applying organic compost, pruning the native shade canopy trees, and selectively picking ripe cherries by hand all take time and an experienced workforce. However, the Lima family’s continued success in the years following their organic conversion has come to reflect a measurable benefit to brewed coffee cup quality: Since the 2006 eruption, the family has had 16 of their coffees awarded the Cup of Excellence distinction, confirming that they are consistently amongst the best farms in El Salvador.