In stock & ready to roast
Free Tracked Delivery on all orders over £20. £2.45 for orders under £20
Roasted to order and shipped same day - 11am cut-off.
All packaging made in the U.K. 🇬🇧 Fully recyclable - Label 5 recyclable in large supermarkets alongside bags.
For further info please click here.
I’m Alex, and what started in 2014 with a single coffee van (and a dream) has now become West Berkshire Roastery - complete with two coffee roasters and a Labrador who thinks he’s the CEO.
Along the way, I discovered that coffee is one big, tangled mess - dodgy practices and shady tactics all over the place. But there’s also a whole lot of amazing farmers doing it right. So, I ditched the usual suspects and set off on a quest for the good stuff: direct-traded coffees served with a generous side of transparency.
With some caffeine-fuelled creativity, I’m here to bring you one of the finest (and cleanest) coffee experiences possible. It’s coffee refreshingly drama free.
Is this coffee organic and tested for mycotoxins?
Our Roastery Collection consisting of Signature Gold, Black Gold & White Gold is fully independently lab tested for artificial pesticides, moulds and mycotoxins.
They are also 100% naturally grown, free of artificial pesticides & glyphosate. We no longer get these coffees certified by the Soil Association .
More can be found here.
From the misty highlands of Jinotega, Nicaragua, comes Reserves El Jaguar — a direct trade coffee that balances bold flavour with a story of sustainability. Sourced from a single farm, working in harmony with the surrounding forest, this lot is named after the elusive jaguar that roams the region, a symbol of both strength and rarity.
In the cup, El Jaguar is smooth yet complex: rich chocolate tones layered with caramel sweetness and a touch of bright stone fruit. Its medium body and clean finish make it versatile for both espresso and filter, appealing to customers who love depth without bitterness.
By choosing Reserves El Jaguar, you’re not just buying coffee — you’re supporting a direct trade relationship that ensures farmers are paid fairly, biodiversity is protected, and your business serves something truly distinctive.
Give your customers a coffee with character — Reserves El Jaguar will stand out on your menu and keep them coming back for more.
If you have any queries on our wholesale coffee supply please email hello@wbroast.co.uk